Reinder van Tijen
Re-design is Reinder's job. He is re-designing concepts, tools, methods, ideas to make them accessible and affordable to everybody in the world. With his company Demotech in Maastricht, the Netherlands he works to improve our lives with techniques and tricks aimed at a single over arching goal: more joy per person.
Pro-Poor Innovation, How to Hype it with Micro Industry
BY REINDER VAN TIJEN
@ VOL 27
ON NOV 23, 2015
“Craft keeps alive a few million– a few billion people but it doesn't lift them out of poverty. You need something else; what you need is your brain and my brain, an attitude, and a change.”
In Pro-Poor Innovation, How to Hype it with Micro Industry from PechaKucha Night Maastrict’s 27th Volume, Reinder van Tijen, owner of the company Demotech discusses industry at the poverty level. In industry, one needs capital. In an environment with no capital, one needs Ingenuity. Loopholes can be found when one re-designs concepts, tools, methods, and ideas to make them accessible and affordable to everybody in the world. Tijen’s goal? To improve lives with tricks and techniques and create more joy per person.