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Mateus Bagatini

Content Creator, BREW Inc. in Tokyo Japan

I Had many houses and many address around São Paulo, Rio de Janeiro, London and now Tokyo. Always looking to find and share inspiring projects with world changing ideas.

Design was my school in life and it is my daily inspiration, but and after 4 years working with branding in Brazil I changed my career to strategy, research and content creation. Then I've been working with shared value business modeling and startups acceleration in the last few years before moving to Japan.

Now Tokyo is home, my local friends are my second family and my bike is my daily company.

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The Streets Belong to Us


"We can take over the streets. We can have fun there because the city belongs to us."

In "The Streets Belong to Us" from Tokyo's Brazilian Lifestyle Powered by PechaKucha, content creator Mateus Bagatini shines the spotlight on Brazilian street party culture, but not the carnival kind with which we're all familiar! Exhausted and bored with the exclusive and over-priced club scene, a new generation of partiers have decided to take the club to the street, hosting DJs and dancers under bridges, in the parks, or even in once-abandoned commercial spaces, bringing with them more people, cheap booze, the authorisation of the city, and well ... what looks like a damn good time. Not just simply focussed on cutting loose, the parties have taken on numerous forms, often with a social message and have successfully demonstrated being an agent of change for the betterment of cities. As a citizen-driven culture, at parties in Brazil's public spaces everyone is invited ...after all the city belongs to us!

This was "PechaKucha of the Day" on Friday, November 6th, 2015. 

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PAST Brazilian Lifestyle Powered by PechaKucha

Tokyo @ Museum of Contemporary Art, Tokyo
Sep 16, 2015