PECHAKUCHA DAILY BLOG

Social Design in Japan

What exactly is social design? 

In today's Presentation of the Day, "Social Design in Japan", (from a special PKN Tokyo held at the Heineken Star LoungeGreenz.jp editor Hiroyuki Ono explains that social design involves the integration an element of collaboration, and typically seeks to solve a public issue in a creative, positive way. Ono gives some examples of social design unique to the Japanese nation; among them are a children's clothing company that employs elderly women, a company producing skin care products for impoverished women, and an app that allows you to send real-life thank you goods to those around you.