Fashion/Lifestyle blogger, writer, stylist
Herdi started his career as a fashion and lifestyle writer when joining one of men's fashion magazine in Indonesia in 2010, the same year in which Herdi began actively writing for personal blog, www.deluxshionist.com. Now, the blog has been visited by more than 2 million readers from all over the world, and open doors of opportunity for Herdi to collaborate with the largest online retailers in the UK such as Mr.Porter, and East Dane. This collaboration continues to grow with several start-up brand of New York, Sweden, and Turkey, which did an online campaign through his personal blog. Some of his results were often republished on Details Magazine's contributors column, one of the largest men's lifestyle magazine in the United States.
Men's Fashion - Digital Indonesia
BY HERDIANA SURACHMAN
@ VOL 20
ON DEC 12, 2014
Herdiana Surachman shares his experience on blogging his way through fashion industry. What started out as a hobby has turned into a full time job with several delightful perks. As a lifestyle blogger, Herdiana also breaks down fashion essentials and trends especially in men's fashion scene.