"Have you ever had an idea for a product that was so compelling that you felt it just had to exist?"

Ethan Lowry, co-creator of Poppy, a device that, when paired with an iPhone creates 3D GIF images that convey a strong sense of three-dimensional depth. It’s like looking at a 3D scene through a piece of glass. With Poppy, creating these images is incredibly easy. In "Making Stuff is Tough" from PKN Santa Barbara Vol. 11, Ethan speaks on the trials and tribulations that went into building and mass-producing a device originating in his imagination.